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PERFORMANCE WITH PURPOSE: ADIDAS INTRODUCES PARLEY EDITIONS OF GAME-CHANGING RUNNING FOOTWEAR

ADIDAS: SEPTEMBER 09, 2017

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adidas today revealed Parley editions of UltraBOOST, UltraBOOST X and UltraBOOST Uncaged, all in a fresh blue colourway inspired by the shades of the oceans. Using marine plastic debris, adidas is turning a threat into a thread to form signature elements of its iconic performance-led designs.

UltraBOOST X Parley also features the distinctive Adaptive Arch, ensuring freedom of movement during a run, for increased comfort and support.

CHELSEA FC AND NIKE JOIN FORCES TO UNVEIL HOME AND AWAY KITS

NIKE: SEPTEMBER 05, 2017

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Tasked with creating matchday kits that unite Nike’s unrivalled pedigree in apparel innovation with Chelsea’s unique character as a club, Nike Football designers have produced clean designs that incorporate Aeroswift Technology – a performance system that enhances breathability, mobility and speed – and represent Chelsea’s most advanced kits to date.

Chelsea’s kits for 2017-18 are advanced pieces of performance design with zoned ventilation panels, optimally-textured fabric to reduce clinging and lightweight construction throughout.

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